WWD: Can Influencers Flip Climate Change’s Unglamorous View?
Today's Gen Z environmentalists are raising climate awareness but face existing barriers.
Climate change doesn’t always make headlines the way other news does. As with public health issues like COVID-19 and abortion, Americans are often more concerned with the celebrity — be it the Heard-Depp trial, Elon Musk or President Joe Biden — topics that all tracked higher on May consumer survey data from NewsWhip and Axios.