hollywoodlife.com: Lenny Kravitz Encourages You To ‘InvestIn The Moment’ In Stella Artois’ SuperBowl Commercial
Did you know that you’re actually a billionaire? In Stella’s Super Bowl 55 commercial, Lenny Kravitz reminds you how you’re ‘rich in life’ and how best to share the wealth before it’s all ‘over.’
“We’re all born with 2.5 billion heartbeats,” says Lenny Kravitz at the start of Stella Artois’ commercial slated for Super Bowl LV on Feb. 7. In the spot, the Grammy Award-winning rock icon realizes that everyone is born a “heartbeat billionaire” and that instead of hoarding this wealth, it’s better to spread it around. “Let’s not waste the fortune within us,” he says, as his 1991 classic “It Ain’t Over Till It’s Over” soundtracks a gorgeously animated film. “Invest in each other, in the moments we share, because you’re rich in life when you’re a heartbeat billionaire.”
“Invest your heartbeats in The Life Artois,” says Lenny. The message comes at the right time, with many rediscovering what truly matters to them while facing everything from global pandemics to racial inequality to economic uncertainty. “This life is short, and while we’re all given the opportunity to live through 2.5 billion heartbeats, each one is special and should be treated as such. It’s a very powerful message, and it comes at a very special moment for everyone to pause and marvel at life’s true riches – our time with each other,” said Lenny in a press release accompanying the commercial.